Taf at HO.RE.CA. 2024!

HO.RE.CA. was back for another year and taf was there to welcome all visitors who wanted to explore the multi-dimensional world of quality, specialty coffee and offer them a memorable tasting experience.

Located in Hall 1, stand D02, the new taf stand stood out for its minimalist and modern aesthetics, its soft and earthy tones, which perfectly complemented the superior quality and timelessness of taf coffee. In particular, taf created 4 new bars, where the highly trained team of taf baristas offered unique solutions and suggestions to the professionals.

In the Espresso and Brew Bars, guests had the opportunity to taste special selections from the Single Estate and Taloumis Family Limited Reserve series, in espresso or filter.

For espresso, taf offered from the Single Estate series:

Sumava Ariston 0303 – Costa Rica

Elida Catuai Honey

Yirgacheffe To-La – Ethiopia

as well as the excellent Sustainability Blends & Competition Blends.

For filter coffee, taf offered from the Taloumis Family Limited Reserve series:

El Burro Geisha – Panama

To-La Reserve – Ethiopia

and from the Ninety Plus series of Panama:

Volcan Gesha Lot #22331

Ninety Plus Gesha Batch #23175

At the Cold Brew Bar, the most delicious coffee cocktails were served, prepared with the favorite taf cold brew, while the signature coffee cocktail of Christos Klouvatos, World Class Global Finalist 2023, Double World Coffee in Good Spirits Finalist, & taf Cold Brew Ambassador, “Black Honey Highball”, created with taf Cold Brew and Zacapa Solera 23 Aged Rum, could not be missed!

In addition, the innovative taf Experience Bar, “Exploring the Potential of the Natural Processing Method,” was open throughout the duration of the exhibition, where attendees discovered exciting flavors and aromas of exceptional coffees selected through the taf Direct Relationship Program.

Finally, we had the pleasure of hosting Meticulous. who demonstrated their state-of-the-art espresso machine with pressure control function and created with us, high quality taf coffees.

The taf stand was complemented by innovative equipment, as the taf Experience Bar was completed by the impressive Modbars Espresso AV, while in the main espresso bar, the La Marzocco KB90 and Rancilio Invicta ensured the excellent result in the final cup.

At taf, we are a network of people who love coffee! Aiming to continuously evolve the coffee industry, we completed the four-day event full of fruitful discussions, enjoying amazing coffees, and discussing innovative ways to upgrade and future of the industry.

See you at HO.RE.CA. 2025!