Visit from the Athens University of Economics & Business
On Friday the 1st of December, taf welcomed at taf Roastery students from the Athens University of Economics & Business, of Marketing & Communications post-graduate program. The visit’s main objective was to present taf and analyze its successful business model.
The visit started with a presentation by Yiannis Taloumis that included a historical background, taf’s values in the Greek market as well as abroad, its coffee lines, the direct relationship coffees model and the company’s actions.
A visit at the roastery followed, where students watched the roasting process with great interest.
Finally, students had the opportunity to participate in a coffee tasting and to try different taste profiles.